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	<title> &#187; pepsi</title>
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		<title>CBS &amp; Pepsi put video ad in print</title>
		<link>http://3rdidea.com/inspiration/2009/08/27/cbs-pepsi-put-video-ad-in-print/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=cbs-pepsi-put-video-ad-in-print</link>
		<comments>http://3rdidea.com/inspiration/2009/08/27/cbs-pepsi-put-video-ad-in-print/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 20:45:11 +0000</pubDate>
		<dc:creator>Mak</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[big bang theory]]></category>
		<category><![CDATA[cbs]]></category>
		<category><![CDATA[cbs video ad]]></category>
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		<category><![CDATA[pepsi]]></category>
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		<guid isPermaLink="false">http://3rdidea.com/inspiration/?p=439</guid>
		<description><![CDATA[Next week, CBS &#38; Pepsi are teaming up to put a video ad in the center of Entertainment weekly. Yes, you heard correctly. The ultra slim video screen technology will interact with readers in the New York and Los Angeles markets. I think this is one of the coolest concepts and shows how traditional marketing [...]]]></description>
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		<title>Loving the new retro Pepsi</title>
		<link>http://3rdidea.com/inspiration/2009/05/28/loving-the-new-retro-pepsi/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=loving-the-new-retro-pepsi</link>
		<comments>http://3rdidea.com/inspiration/2009/05/28/loving-the-new-retro-pepsi/#comments</comments>
		<pubDate>Thu, 28 May 2009 22:51:38 +0000</pubDate>
		<dc:creator>Mak</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[bottles]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[coke]]></category>
		<category><![CDATA[cola]]></category>
		<category><![CDATA[lables]]></category>
		<category><![CDATA[logos]]></category>
		<category><![CDATA[pepsi]]></category>

		<guid isPermaLink="false">http://3rdidea.com/inspiration/?p=217</guid>
		<description><![CDATA[The new &#8220;Throwback&#8221; bottle I just started seeing the special &#8220;throwback&#8221; Pepsi bottles. Love it! Additionally, I loved that they used the term &#8220;throwback&#8221; instead of the more obvious &#8220;retro&#8221; (read: my title). Pepsi is so good at identifying with the new generation even when looking at the past. They could have chosen to use [...]]]></description>
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		<title>Pepsi &#8211; Let&#8217;s look again</title>
		<link>http://3rdidea.com/inspiration/2009/01/19/pepsi-lets-look-again/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=pepsi-lets-look-again</link>
		<comments>http://3rdidea.com/inspiration/2009/01/19/pepsi-lets-look-again/#comments</comments>
		<pubDate>Mon, 19 Jan 2009 18:34:29 +0000</pubDate>
		<dc:creator>Val</dc:creator>
				<category><![CDATA[branding]]></category>
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		<category><![CDATA[change]]></category>
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		<category><![CDATA[hip]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[legacy]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[makeover]]></category>
		<category><![CDATA[pepsi]]></category>
		<category><![CDATA[traditional]]></category>
		<category><![CDATA[young demographics]]></category>

		<guid isPermaLink="false">http://3rdidea.com/inspiration/?p=137</guid>
		<description><![CDATA[I don&#8217;t mean to be the devil&#8217;s advocate here. (Well, maybe a little). But I wanted to throw in another twist to the previous Pepsi blog. Yes, it may appear that Pepsi has just updated their logo frivolously. However, what brand is causing a stir to the point that people are talking about it? PEPSI! [...]]]></description>
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		<title>New Pepsi Logo?</title>
		<link>http://3rdidea.com/inspiration/2009/01/18/new-pepsi-logo/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=new-pepsi-logo</link>
		<comments>http://3rdidea.com/inspiration/2009/01/18/new-pepsi-logo/#comments</comments>
		<pubDate>Sun, 18 Jan 2009 17:06:08 +0000</pubDate>
		<dc:creator>Mak</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[bethesda maryland]]></category>
		<category><![CDATA[coke]]></category>
		<category><![CDATA[diet pepsi]]></category>
		<category><![CDATA[logos]]></category>
		<category><![CDATA[markets]]></category>
		<category><![CDATA[new pepsi logo]]></category>
		<category><![CDATA[pepsi]]></category>
		<category><![CDATA[pepsi can]]></category>
		<category><![CDATA[sheetz]]></category>
		<category><![CDATA[soda]]></category>
		<category><![CDATA[soda wars]]></category>
		<category><![CDATA[updates]]></category>

		<guid isPermaLink="false">http://3rdidea.com/inspiration/?p=134</guid>
		<description><![CDATA[So we are driving home from a wonderful night in Bethesda Maryland, got thirsty and stopped at a Sheetz for a &#8220;refill.&#8221; Much to our surprise we came across the new Pepsi can and logo design. Hello?! What is going on here? I&#8217;m not quite sure what to think. The last logo update in the [...]]]></description>
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